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Nick Lachey Teams Up With NFL

New father to lead "Show Us Your Colors" campaign.

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By: TOM BRANNA

Editor

As part of its sponsorship of the NFL, Tide is launching an online photo campaign called “Show Us Your Colors,” which will give one lucky fan the chance to win a trip for two to the pinnacle of the football season—Super Bowl XLVII. “Show Us Your Colors” will be a continuation of the brand’s season-long celebration of the undying pride and passion that football fans have for their teams, helping them to share just how much their colors mean to them. ...

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